Sunday 21 April 2013

Newtonstrand Innovations and Association Consultancy MMR focus on technology solutions for the association market



LONDON, April 18, 2013 – Newtonstrand Innovations and MMR jointly announce their drive to help associations increase ROI through technology sponsorship revenue whilst improving attendance levels and satisfaction at events.  Working together, their goal is to help associations become more advanced in ways to use new technology at congresses which benefit both the association and its members.

MMR is a successful problem solving consultancy dedicated to helping non-profit associations grow,expand and make substantial improvements through results oriented management and consulting services.  A range of high profile clients include the European Respiratory Society, the European Society of Human Reproduction and Embryology and the International Society of Orthopaedic Surgery and Traumatology.

Working with Newtonstrand as one of their advisors, MMR is dedicated to increase awareness in this market with innovative ideas to help improve participation at association events, the overall successful outcome for its members, as well as the opportunity for the association to provide these new technology platforms and future membership growth through additional sponsorship revenue ideas.

Newtonstrand Innovations, with more than 10 years of experience in the technology and meetings industry, creates the most powerful and interactive meeting experience for conference delegates.  Soon to announce details of its Newtonstrand Association Pack module, Newtonstrand is delighted to confirm MMR as one of the leading consultancies to help guide associations through their technology options. 

With the Newtonstrand flexible solutions mix, associations will find everything they need to know about technology to ensure a successful event, for the organisers as well as the participants.  The modular offering, or prescription of what participants’ need, provides an easy way where the association can choose what works best for their event.  MMR will be able to work alongside Newtonstrand to consult with the association on the best way forward.  

Associations will find it easier to develop their own events with the combined recommendation of innovative technology solutions and ideas from Newtonstrand and association knowledge and expertise from MMR.  Associations will discover how they can increase their own return on investment from example modules, including how to generate revenue of Euro 150k with an initial investment of Euro 40K, depending on the size of the event.

Speaking of the Newtonstrand association range, Georges Melides of MMRsaid “Associations are purpose driven and we help them concentrate on their core mission by providing accompanying consulting and project management services indispensable to their development. We see technology as being a major contributor to the success of association events now and in the future and are delighted that there is this modular offering for associations to choose from. 

Melides continued “MMR help associations achieve the balance between the constant need for time-consuming participation in the decision-making process with the growing necessity to react quickly and flexibly to changing conditions.  This technology modular approach will help achieve this balance for congress organisers allowing them to meet the increasing demand for improving event success and attendance”.  

The Newtonstrand innovative end-to-end technology solutions for associations will provide enhanced networking, collaboration, extended marketing reach and increased interactivity at future events. Solutions include digital poster displays, live broadcasting, and structured networking with Chance2Meet, post-event virtual solutions, interactive voting and speaker-audience technology as well as Chance2Speak – an innovative “open-stage” platform for all delegates to speak at an event. 



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